When Patrick Thompson Design, an innovative Boutique Interior Design Studio, asked me to assist in the branding of a new hotel concept in Downtown Detroit I was ecstatic. I was fortunate enough to be able to design the logo of both the hotel as well as the restaurant attached to it.
What is Trumbull & Porter?
The name is derived from the cross streets the hotel is located at. Part of the request was to create an icon that can stand alone on it’s own and be used on various assets throughout the hotel.
The icon is a monogram of “T” “&” and “P” that forms a slightly asymmetrical symbol. I purposefully weaved in elements that resemble overpasses and streets via the stroke through the middle and the gaps in some of the areas where the letters overlap to pay homage to the fact the hotel is named after these cross roads.